Career

Sales Manager Career in South Africa

Explore the official OFO occupation, common tasks, specialisations and approved South African qualification pathways.

OFO Code2021-122102
Trade occupationNo
Green occupationNo
Related qualifications3

Occupation overview

Plans, organises, directs, controls, analyses and coordinates the sales strategy activities and the organisational integration thereof.

What does a Sales Manager do?

A Sales Manager develops and coordinates an organisation’s sales strategy. The role involves planning, organising, directing, controlling and analysing sales activities, while helping integrate sales work with the wider organisation. Possible senior titles include Sales Director and Sales Executive.

Specialisations

Sales DirectorSales Executive

How to become a Sales Manager in South Africa

  1. Build a foundation in sales, marketing and business activities.
  2. Consider the Certificate: Sales Management (SAQA ID 36114, NQF Level 5, 120 credits) or the Higher Certificate in Marketing and Sales Management (SAQA ID 100807, NQF Level 5, 120 credits).
  3. If working in pharmaceutical sales, consider the Certificate: Pharmaceutical Sales Manager (SAQA ID 17100, NQF Level 4, 120 credits) as a related pathway.
  4. Develop experience in sales responsibilities and progress into management through increasing workplace responsibility.
  5. Confirm current qualification, provider and assessment details with SAQA or an accredited provider.

Edupstairs Preparation Guidance

Management education can support entry into the sales-management field, but management roles commonly also involve workplace progression and taking on increasing responsibility. Choose a pathway that matches the sector in which you want to work, such as general sales, marketing and sales management, or pharmaceutical sales.

Useful school subjects

  • Business Studies
  • Accounting
  • Economics
  • English
  • Mathematics
  • Mathematical Literacy

Skills that may help

  • Sales strategy planning
  • Organisation and coordination
  • Analysis of sales activities
  • Leadership and direction
  • Performance control
  • Communication
  • Business integration

Related Careers

Data source: Career information is based on South Africa’s Organising Framework for Occupations (OFO) and Edupstairs career guidance. Employer, training and professional requirements may vary and should be confirmed with the relevant organisation.
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